10/12/2015 – No es nada fácil ser la o él mejor de algo, sea en el ámbito que fuese. ¿Quién reta al mejor? ¿Cómo puede superar sus propias hazañas? Porsche piensa que tiene la solución a ese problema. Simplemente se enfrenta uno consigo mismo, "yo contra mí" y ya está. Han hecho un anuncio con Muhammad Ali, Maria Sharapova y Magnus Carlsen para demostrarlo. Otro concepto de publicidad...
novedad: Fritz 20
Your personal chess trainer. Your toughest opponent. Your strongest ally. FRITZ 20 is more than just a chess engine – it is a training revolution for ambitious players and professionals. Whether you are taking your first steps into the world of serious chess training, or already playing at tournament level, FRITZ 20 will help you train more efficiently, intelligently and individually than ever before.
Your personal chess trainer. Your toughest opponent. Your strongest ally. FRITZ 20 is more than just a chess engine – it is a training revolution for ambitious players and professionals. Whether you are taking your first steps into the world of serious chess training, or already playing at tournament level, FRITZ 20 will help you train more efficiently, intelligently and individually than ever before.
In this video course experts examine the games of Steinitz. Let them show you which openings Steinitz chose, where his strength in middlegames were, how he outplayed his opponents in the endgame & you’ll get a glimpse of his tactical abilities!
34,90 €
"Greatness comes from within, from pitting you against you", anuncia Porsche. Eso quiere decir algo como: "La grandeza tuya viene desde tu interior, compitiendo contigo mismo". Porsche no piensa que los deportistas tengan que estar en armonía consigo mismos para lograr hazañas. En el spot publicitario para el nuevo modelo del Porsche 911 se ve como Muhammad Ali está boxeando contra si mismo, Maria Sharapova se enfrenta consigo misma en el tenis y Magnus Carlsen pelea consigo mismo en una partida de ajedrez relámpago.
Magnus Carlsen vs. Magnus Carlsen: Nunca la prepración de aperturas ha tenido tan poco sentido como en este caso...
¡Cuéntame, espejo mágico...! Maria Sharapova vs. Maria Sharapova
¿Piensas que puedes comigo? Muhammad Ali vs. Muhammad Ali
Porsche vs. Porsche
Los seguidores de Muhammad Ali quizá se estén preguntando, por qué el campeón está como una flor. Pues se conoce que la publicidad puede crear impresiones que no correspondan al cien por cien con la verdad. Según comentó Marketing Daily "Sharapova y Carlsen eran al cien por cien auténticos, pero los dos Alíes eran una mezcla entre dos actores que se habían sometido a una sesión de entrenamiento de cinco semanas con Darrell Foster, el entrenador del actor Will Smith, que ha ocupado el papel de Muhammad Ali en la película".
Los seguidores de Magnus Carlsen probablemente esperen que el campeón no solamente triunfe en los duelos contra él mismo, sino que también pise el acelarador durante los próximos días en en el Chess Classic de Londres.
Aquí va el anuncio. El título es "Compete!" (¡Compite!) No podría haber mejor título, ¿verdad?
Texto: Johannes Fischer (ChessBase) Traducción: Nadja Wittmann (ChessBase)
London System Powerbase 2026 is a database and contains in all 11 285 games from Mega 2026 and the Correspondence Database 2026, of which 282 are annotated.
The London System Powerbook 2026 is based on more than 410 000 games or game fragments from different opening moves and ECO codes; what they all have in common is that White plays d4 and Bf4 but does not play c4.
In this course, Grandmaster Elisabeth Pähtz presents the London System, a structured and ambitious approach based on the immediate Bf4, leading to rich and dynamic positions.
Opening videos: Open Spanish (Sipke Ernst) and Classical Sicilian (Nico Zwirs). Endgame Special by Igor Stohl: ‘Short or long side’ – where should the defending king be placed in rook endgames? ‘Lucky bag’ with 35 master analyses.
YOUR EASY ACCESS TO OPENING THEORY: Whether you want to build up a reliable and powerful opening repertoire or find new opening ideas for your existing repertoire, the Opening Encyclopaedia covers the entire opening theory on one product.
The Queen’s Gambit Declined Exchange Variation with 5.Bf4 has a great balance between positional play and sharp pawn pushes; and will be a surprise for your opponents while being easy to learn for you, as the key patterns are familiar.
9,90 €
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