10/12/2015 – No es nada fácil ser la o él mejor de algo, sea en el ámbito que fuese. ¿Quién reta al mejor? ¿Cómo puede superar sus propias hazañas? Porsche piensa que tiene la solución a ese problema. Simplemente se enfrenta uno consigo mismo, "yo contra mí" y ya está. Han hecho un anuncio con Muhammad Ali, Maria Sharapova y Magnus Carlsen para demostrarlo. Otro concepto de publicidad...
novedad: Fritz 20
Your personal chess trainer. Your toughest opponent. Your strongest ally. FRITZ 20 is more than just a chess engine – it is a training revolution for ambitious players and professionals. Whether you are taking your first steps into the world of serious chess training, or already playing at tournament level, FRITZ 20 will help you train more efficiently, intelligently and individually than ever before.
YOUR PERSONAL CHESS COACH - Whether you’re taking your first steps into the world of club chess, or already playing at a tournament level: with FRITZ, you can train more efficiently, intelligently and with a more personalised approach than ever before. FRITZ is more than just a chess engine – it’s a training revolution! Whether you’re taking your first steps into the world of club chess, or already playing at a tournament level: with FRITZ, you can train more efficiently, intelligently and with a more personalised approach than ever before.
This is a full repertoire after 1.e4 e5 2.Nf3 focussing on the Evans Gambit as the main weapon.
59,90 €
"Greatness comes from within, from pitting you against you", anuncia Porsche. Eso quiere decir algo como: "La grandeza tuya viene desde tu interior, compitiendo contigo mismo". Porsche no piensa que los deportistas tengan que estar en armonía consigo mismos para lograr hazañas. En el spot publicitario para el nuevo modelo del Porsche 911 se ve como Muhammad Ali está boxeando contra si mismo, Maria Sharapova se enfrenta consigo misma en el tenis y Magnus Carlsen pelea consigo mismo en una partida de ajedrez relámpago.
Magnus Carlsen vs. Magnus Carlsen: Nunca la prepración de aperturas ha tenido tan poco sentido como en este caso...
¡Cuéntame, espejo mágico...! Maria Sharapova vs. Maria Sharapova
¿Piensas que puedes comigo? Muhammad Ali vs. Muhammad Ali
Porsche vs. Porsche
Los seguidores de Muhammad Ali quizá se estén preguntando, por qué el campeón está como una flor. Pues se conoce que la publicidad puede crear impresiones que no correspondan al cien por cien con la verdad. Según comentó Marketing Daily "Sharapova y Carlsen eran al cien por cien auténticos, pero los dos Alíes eran una mezcla entre dos actores que se habían sometido a una sesión de entrenamiento de cinco semanas con Darrell Foster, el entrenador del actor Will Smith, que ha ocupado el papel de Muhammad Ali en la película".
Los seguidores de Magnus Carlsen probablemente esperen que el campeón no solamente triunfe en los duelos contra él mismo, sino que también pise el acelarador durante los próximos días en en el Chess Classic de Londres.
Aquí va el anuncio. El título es "Compete!" (¡Compite!) No podría haber mejor título, ¿verdad?
Texto: Johannes Fischer (ChessBase) Traducción: Nadja Wittmann (ChessBase)
YOUR PERSONAL CHESS COACH - Whether you’re taking your first steps into the world of club chess, or already playing at a tournament level: with FRITZ, you can train more efficiently, intelligently and with a more personalised approach than ever before.
YOUR PERSONAL CHESS COACH - Whether you’re taking your first steps into the world of club chess, or already playing at a tournament level: with FRITZ, you can train more efficiently, intelligently and with a more personalised approach than ever before.
While tactics decide the game in concrete moments, strategy guides the entire battle. Understanding how to improve your pieces, create weaknesses, execute maneuvers, and steer the game toward favorable structures is what separates strong players from the
The Italian Four Knights is the ideal choice. It combines the solid foundation of classical openings like the Ruy Lopez or the Italian Game with an active, initiative-driven style of play.
IM Andrew Martin shows why this 19th-century opening weapon still is a fantastic choice for club players. The Evans produces exciting chess and teaches the art of attack.
The major part of the material on which the Petroff Defence Powerbook 2026 is based comes from the engine room of playchess.com: 357 000 games. This imposing number is supplemented by another 17 000 from Mega and from correspondence chess.
9,90 €
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